Shanghai Shangpin Home Show launched the 2014 Designer Postcard Collection Plan !
The 2014 Shanghai Shangpin Home Decoration Exhibition will be held at the Shanghai New International Expo Center from June 5th to 7th. In order to integrate more designers into the exhibition, the organizers of China Light Industry and Crafts Import and Export Chamber of Commerce (CCCLA) and Reed Huabo Exhibition (Shenzhen) Co., Ltd. will start the three-month "Shanghai Shang" from January 20th. "LuxeHome" designer postcard collection plan. It aims to build a platform for exhibitors to purchase and cooperate with professional buyers, and also creates a platform for designers to name and communicate.
Shanghai Shangpin Home Decoration Exhibition (LuxeHome) is an emerging force in the domestic professional exhibition of home, home decoration and business gifts. The “Designer's Postcard Collection Plan†is one of the important activities for pre-show warm-up.
The “Designer's Postcard Collection Plan†is to let more young people with design dreams become a “light young man†with design achievements through the platform of Shanghai Shangpin Home Decoration Exhibition; let more home, home decoration, creativity Designers in gifts, industrial design, etc. have met more supplier resources through the annual Shanghai Shangpin Home Furnishing Exhibition.
Around the theme of 2014 enjoyment activities, the organizers clearly defined the requirements for designers in the recruitment plan. Designers who wish to participate in the “Designer's Postcard Program†need to have home design, home decoration, home textile fabrics, craft gifts, Experienced design experience and experience or unique creativity in kitchen and kitchen appliances. They will focus on screening in home design and industrial design. Designers only need to register through the official website. The 60 finalists will appear at the Shanghai Shangpin Home Decoration Exhibition for theme display or on-site distribution to assist designers. The designer's work is widely disseminated through the exhibition platform.
The reporter learned from an annual report of China Architecture and Designers Network: Home improvement company is the mainstream of the building decoration industry, including 53% of designers working in home improvement companies, working in design companies, studios and SOHO Designers account for 30%. For designers, word-of-mouth communication is the best way for design companies or designers to get business. In this survey report, 87% of designers are willing to spread the promotion through the media. The report also systematically analyzes “design materialsâ€: ​​97% of designers will recommend materials to the owners in the design, while 50% of the owners will choose the categories or brands recommended by the designers; the designers recommend them to customers. Materials cover home, home furnishings, furniture and other categories, including lighting, ceramics, fabrics, etc.; throughout the recommendation process, 96% of designers will recommend high-end products to owners or customers; The main reason for the owner or customer to recommend the product is to meet the design effect, meet the needs of the owner, and the product has characteristics.
The “Designer's Postcard Program†launched at the 2014 Shanghai Shangpin Home Furnishing Exhibition is to bring together designers with fresh ideas, pioneering experiments and unique perspectives in the country to bring their excellent original design, environmental protection concept, space utilization and waste of main materials. Dimensions such as fashion trends are presented to exhibitors and viewers through the “Postcard Programâ€.
The reporter also learned from the director of Reed Exhibition Huabo Exhibition (Shenzhen) Co., Ltd., Li Li, one of the organizers: "This event will also symbolize the future trend of China's original decorative home decoration trend, Shanghai Shangpin Home Decoration Exhibition (LuxeHome) While building a trading platform for exhibitors, we must also have a better understanding of frontline designers because they know and best understand the needs of Chinese consumers. We hope to use this small move to provide a set of consumers and markets. The vision of home improvement, which is worthy of reference and reference, also allows more outstanding designers to go out through our exhibition. Designers as an important part of the future Chinese home and home decoration industry, the future of Chinese design forces need more Fuman (Netherlands), need to pass the city (Japan), need Kelly Hepburn (UK), need George Yabu (Canada) such a heavyweight master. As the overall level of China's national economy improves, the home is high Standard and home furnishings have become the rigid demand of domestic consumers."
I believe that the 2014 Shanghai Shangpin Home Decoration Exhibition designer postcard plan will start, will definitely help many designers dream.
For more information, please visit the official website of the exhibition:
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