"Intelligent Control" - Technology Leads Unconventional
The emergence of smart bathroom has given life to the traditional bathroom. I dare not say that it is hearty and painful, but the arrival of the "new civilization high-tech era of the toilet" is an indisputable fact.
When it comes to intelligent bathroom products, you can't help but mention the sensor faucet. The hot sale of the sensor faucet is a very beautiful shot for the intelligentization of the bathroom. It is followed by a smart temperature-controlled bathtub and a smart pumping toilet. Some people suspect that the smart bathroom does not have a hurricane in the market, and whether it will always encounter a "cold field." In fact, the concept is the chief culprit of this revolution. Parents are more conservative, and they don't have a big cold on smart bathroom products. Nowadays, "8090" is becoming the main force of market consumption. They are unconventional and unique in style. With their growth, smart bathroom will definitely be the new bathroom industry. darling.
"Baigujing" high-end products play taste
"Bone Bone Fine" is synonymous with white-collar workers, backbones, and elites. It refers to those "three high women" who have high education, high income, and high level. As a half-worker in the workplace, they have certain economic strength and hope to use products of international standards to show their taste. However, this kind of economic strength is not enough to consume high-end products, so it is often pursued "marginalization", such as the purchase of well-known big brands, low-priced products, special products and so on.
"teater family" price wins the benefits of Wang Dao
Different from the above two, the teacher milk family (family housewife, transliteration in English) is the first factor to consider when facing the hardware bathroom products is the brand, followed by the price, and finally the quality. Teacher milk is a representative of low-end and mid-end consumers. They have limited economic conditions, and they don’t know much about bathroom hardware, so they pay more attention to price. In addition, the discount promotion is a powerful catalyst for the teachers and the milk, deepening the desire for consumption. Therefore, many businesses are catching the psychology of the teacher, and in the 3.8 Women's Day, Mother's Day, Christmas, National Day and other large-scale festivals, the launch of the indiscriminate promotion activities and trial and error.
Summary: Everything is possible. In addition to entering the sub-markets in the market segment according to the above factors, as the sanitary ware market becomes more mature, it is not impossible to enter more and more detailed market segments through professional factors, personality factors, demographic factors, and even ethnic factors in the future. In order to seize the different bathroom consumer groups.
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